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Saturday, April 26, 2008

Article Marketing For Better Search Engine Ranking

The key elements to obtaining a higher ranking at major search engines are:

1.Valuable, regularly updated and Search Engine friendly content. This inclusive of the first stages of design, assignment of proper tags and keywords, and web page content, for both humans and Search Engines to read.

2.And the quantity and quality of links, preferably one-way, pointing back to your website.

To Search Engines, a well-linked web site has more value than those with less or none at all. Search Engines tend to rank websites with higher number of quality incoming links (links found at other web pages with high ranking that would direct clicks to your web site).

One way increase your web site's incoming links is through article marketing. It is a marketing strategy that has been more popular in its online advertising form. By doing article marketing, the author or company gains authority or have their expertise make known within the market that they are operating in. The marketer provides valuable information on a certain niche in the form of articles. These articles are then freely distributed to different article directories.

Article Marketing entails time and knowledge or money. Businesses owners/ professionals could also opt to do the writing themselves if they lack the money. Having the money, and not so much time or having poor English, a company or professional could choose to hire ghostwriters who would be willing to give up copyright of their work for a price. Or it could also work with the combination of the factors given depending on what suits the entrepreneur best.

The key to getting articles accepted by the directories are quality content, no advertisement in the article body and no links or if any, just those directed to helpful resources. You also have to work on a resource box that urges the reader to take action to gain business leads.

In need of a ghostwriter? Settle for nothing but the best, even on a budget. Why wait?

Outsource to the Philippines now!

Contact aweng.freelance@gmail.com

A glimpse at Aweng's thoughts--a personal blog.

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Productive Article Marketing - Latest 3 Comprehensive Methods to Advance With Article Marketing

Article marketing is one of the most powerful website marketing strategies in the internet today. As search engines remain to the be best source of warm and targeted traffic, more and more webmasters are using article marketing so they can fare well on major search engines.

Here are the 3 comprehensive methods to advance with article marketing:

1. Write for your readers. Article marketing can bring you numerous benefits. It can improve your page ranking, increase the number of targeted visitors to your site, and it can help you communicate your expertise to your potential readers. However, before you can achieve all of that, you must know how to attract and please your target market first. You can easily do so by writing content that is targeted to their needs and demands. That is why, it is very crucial for you to get to know your readers first even before you start writing your articles so you can effectively adjust your writing style and language on the level that they are most comfortable with.

2. Widely distribute your articles. It is not enough that you submit your articles to major submission sites. To get maximum exposure, you must consistently find avenues where you can post your content. Some marketers are submitting their articles to websites that are syndicated by Google and Yahoo News. While others are posting their writing materials to various sites like wikis, forums, blogs, and on their own websites.

3. Bank on the quality of your content. It article marketing, it is useless to write numerous low quality articles. Why? Because these articles are unlikely to get distributed or republished by other marketers. Thus, they will not be able to help you augment your traffic and your page ranking. So, instead of focusing on the number of your articles, concentrate on your content. It is better to have few articles that are worth distributing that more articles that will just sit on publishing sites and will not have the chance to go further.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

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Article Marketing - Why I Use Article Marketing To Generate Avalanches Of Leads

If you are doing any kind of article marketing now, you might be doing one of the following:

- promoting affiliate products to make commissions

- promoting your own sales page to sell products

- promoting a so-called Made-For-Adsense blog

- posting articles on your own blog to generate content

And I'll probably get 'killed' for saying this, but your articles are getting wasted.

Very few, and I mean very few, use article marketing solely to build a list. And lots of money is being left on the table, I'm afraid to say.

I basically do all the steps in Bum Marketing (the term created by Travis Sago to describe article marketing) but the difference is I promote a squeeze page to collect leads. The only way anyone can get extra information from me is if they enter their name and email address. I figured, if someone is not willing to give me those details, what more actually paying me online? Let's face it: we are running a business here, not a charity.

The reason why this is effective is because someone who likes your article is 'warmed up', he will want to get more information from you, and an email newsletter is the perfect way to do that.

So go and build a list with your articles. Write and submit multiple articles daily to top directories, and you will see floods (and I mean floods) of traffic and leads. Your lead generation will practically receive an instant boost. Your business will be given a positive kick up the rear from the results you get.

Fabian Tan is the author of the free 51-Page Report:

"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"

Head over to http://www.MurderYourJob.com to get your free copy now before it's gone!

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Tips For Your Article Marketing

Some online marketers look for content through various article directories to attract traffic to their site.This is usually because people who begin working as an affiliate usually have a small budget in the beginning yet they must build niche sites to attract visitors to their site.

Although this can sometimes be the only option for those who are running on a non-existent budget, it is not a way that will effectively build your website or revenue. There are a few potential reasons why this may be detrimental to your business building efforts.

Problem #1 - Search Engines

Search engines will only look down upon your site if it has the exact same duplicated content than other sites. The more sites that share your content, the less it will help you achieve good search engine rankings.

It is important to establish good search engine rankings for your sites because more traffic equals more leads and ultimately sales and partnerships. If you cannot even get visitors, then will never make an revenue. Working on the search engine optimization of your site so that you will eventually be high enough in the results to get customers, should be priority one.

Problem #2 - Getting visitors to click

Although getting your site high on search engine result pages and acquiring site visitors is hard work, unfortunately this is only half of the battle. It is also important to get to go to your affiliate links. If your visitors see the same content they have seen on a multitude of other sites, they will be least likely to click on your links. This is because most people want to buy things that are recommended by people that they trust or whom they feel like are an expert on the subject.

If you just randomly copy stuff from other sites you will be viewed as uninformative and your product or service would not likely looked at favorably. This will decrease the amount of traffic you get.

Problem #3 - Author Bylines

Most free content is only given to you if you agree to place the authors byline under the article (you can get into trouble if you try to use it without following the stipulated rules). This poses a problem because most author bylines include links. When a reader gets done reading a really intriguing article, there is a strong possibility that they will click on the author's byline link rather than your affiliate links. This is the entire reason why these authors offer free content to begin with, so that they may get their name and links out there to the public. Using this type of content may mean shooting yourself in the foot and losing possible profitable website visitors.

Once you put these three problems together, you are looking at a serious decline in revenue simply because you used free website content from article directories. Although it may be the only option for some, if you have the funds to buy your own original content, then you should go this route.

Copyright (c) 2007 Aurelio Aranda

Are you tired of making countless phone calls to build your business , only to get hung up on or taken for a ride by those who say they are interested in your business? What would you do if you could only harness the power of the internet to attract to you prospects who are foaming at the mouth to join you in business? Find out in my FREE report : http://www.marketgreater.info

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