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Tuesday, May 27, 2008

Successful Article Marketing Strategy

As you read this article, I am assuming that you want to get better at your article marketing, which is why your reading this. There is a great strategy that every article marketer should use, and it's called, no thinking article writing. This is the article marketing guru's secret. To not think when writing an article.

When you think when you write an article, your just wasting time. And for an article marketer, time is everything. The more you think, the more time you waste, the more time you waste, the less amount of articles you produce. You have to learn how to write an article without thinking. I bet your thinking, how do I do that? How am I supposed to write without thinking? As I write this article, I'm not thinking, I'm just typing in whatever my mind is telling me to type in.

This is no thinking article writing. It wastes the less amount of time, to write an article. When you actually try to think when writing an article, you end up brainstorming, and writing a rough draft, even before you start writing your final draft. This is horrible! You can be using that time that your wasting, to make more articles. As an article marketer, you need to know, that the writer who writes the most amount of articles, the fastest, is going to win over the market! You have to stop wasting your time preparing to write an article, and just do it.

Writing an article isn't Shakespeare. When you write one, your not trying to create a work of art. You just want to get information out into the world so people can read it and decide whether they're interested or not. Your article just needs to be good, not great. If you were to use the school's grading system as a reference, you should be trying to create a C article, not an A+ article.

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Four Key Strategies to Marketing on a Shoestring

Even if you have a ton of money to pay for advertising, there are four key strategies to marketing on a shoestring that will in the long run that will build your brand and create links that will ultimately be far more effective than any paid advertising that you may do. In fact, paid advertising is typically only effective while you are using it and after the money has run out, you are back to square one. If you use these strategies, however, the effect is long lasting and provides a solid basis for a real internet business. The four strategies are:

1:List building. You have always heard that the money is in your list and this is a time proven method of business building. You will need a good opt-in page and a good autoresponder. For an opt-in page, you have several options. You can find free ones on the net just by doing a Google search, you can easily build your own or some of the better business opportunities will have a built-in opt-in page. The other thing that you need is a good autoresponder an this is one area that spending a little money will save you a ton of heartache. You can get a top of the line autoresponder for less than $20 a month and be assured that you will have a near 100% delivery rate. With the free or cheap ones, you will get what you pay for.

2.Article Marketing. The internet has a voracious appetite for fresh content. Ezines, newsletters, websites and blogs are always looking for fresh content. In article marketing, you write a simple content rich article that people can use and you will find you name being spread all over the internet. Make sure that you adhere to the article directories policies and don't ever try to advertise in an article. If your article is interesting, the reader may click on your signature information and this is what links to your business offering. This is probably the single best method of free marketing. Not only does it build your reputation as an expert in the field but, it also produces links back to your website or blog.

3. Forum Marketing. No matter what your niche is there is a forum that is dedicated to it. It doesn't matter if it is internet marketing or dog grooming, there is a community of like minded individuals who want to hear what you have to say. Typically, unless specifically allowed, you should not try to advertise in your posts. Let your signature do your advertising. If you can help someone answer a question and your comment is information rich, they will click on your signature for more information about you. There is a land-mine to watch out for. If your comment is not valid, contains misinformation or is overtly commercial, you can destroy your reputation just as fast as you can build it.

4.Blogging. Not only do you want your own blog but, you also want to comment on other peoples blogs. Just remember to treat this just the same as you would Forum Marketing. On your own blog, you can, of course, directly advertise but people came to your blog for information and not simply to hear a sales pitch. Let your links do your advertising for you and make sure that your blog is content rich. If you can help your reader become successful, they will also help you to also become a success. Wordpress has recently prohibited blogs that are for the purpose of affiliate marketing. However, you can still use Wordpress on your own site and there are also a number of companies offering your own blog with free hosting. Just Google "free blog hosting". Make sure you read the Terms of Service (TOS) before signing on to one of these free hosts.

Although these methods will not have the sudden impact that PPC ads have, they will have long lasting results that will build a solid business base for you.

Stan Pontiere has been an online marketer since 1997. At first part-time and then full-time since 2004. For further information on Marketing on a Shoestring please visit: http://www.myezybizonline.com or my blog at: http://www.internetbizops.myccblog.com Please feel free to reprint this article as long as the article and resource information are left in tact.

Best Article Marketing - Discover 5 Responsive Ways to Excel at Article Marketing

If you want to get permanent quality inbound links, brand yourself as an authority on your chosen field, create additional stream of income for your ebusiness, increase your targeted traffic, and attain higher visibility on search engines, article marketing is the best marketing tool for you.

1. Titles. Creating a good impression online begins with your titles. When people are presented with numerous articles while searching for information on publishing sites, they chose the one to read based on its headline alone. You would want to grab people's attention, wouldn't you? So, make your headlines compelling, thought-provoking, direct to the point, and interesting.

2. Article summary. This is where you provide your potential readers with sneak peak on what kind of information your article has to offer. Just like your title, it must also be interesting and attention-grabbing. Keep it concise and make sure that it communicates readers' benefits so you can effectively entice people to read your content.

3. Keywords. If you would like your articles to fare well on searches, you better make them keyword-rich. Identify the keywords that are usually searched for within your target niche and sprinkle them all throughout your content.

4. Content. The only reason why people read articles is they would like to be informed. So make sure that your article contains valuable information that your readers will find useful. Strike out fillers and don't beat around the bush to make your content concise and direct to the point.

5. Length. When writing your articles, you have to remember that you are writing for people who do not have the time nor the patience to read essay-like articles. Keep your articles short and present valuable information upfront.

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